dekult 6.21

Todays topic on FM 90.3 is art direction – Dávid Ráday (MOME line) talks to guests Zsolt Balogh (Leo Burnett), Gábor Havasi (McCann) and Márton Jedlicska fresh out of Miami Ad School.
How do Hungary’s main creative agencies’ art directors work today, translating between concepts and images? Where do good ideas come from and how do you take them through? Márton Jedlicska spent a year in the capital of teaching advertisement, the Miami Ad School, posting his experiences on his blog:, anything left out can be heard from 6 p.m. on deKULT.

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